Joe likes to innovate in the notion of castings by including atypical actors from various backgrounds. The aim behind this choice is to take unusual paths creating the effect of strangeness necessary for reflection and poetry. Jack opts for a theatre of creation and collaborative writing with actors. John believes in integrating animals, kitsch objects, pop music, English language and lawn carpet to the group’s performances. All together, they become Joe Jack and John, a company founded in 2003 by Catherine Bourgeois and Amélie Dumoulin who aimed to create socially relevant and avant-garde theatre, exploring boundaries between theatre and performance art. Since then, they have created and produced four daring dramatic ventures: Quand j’étais un animal (2004), Ce soir l’Amérique prend son bain (2005), Go shopping [et fais le mort] (2006) and Mimi (2009). 2009 marked a transition for the company as Amelie handed over the codirection to Jean-Pascal Fournier, a long time collaborator with whom Catherine is working on a made in China project to be played next fall.